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Microsoft Dynamics 365

How to turn your field service operations into a profit center

Field service technicians may be the most overlooked marketing and sales resource you’ve got. After all, once you’ve successfully landed the account, who gets more face time with the customer than the tech responsible for installing and maintaining the customer’s solution? That’s why your chances for repeat business and referrals greatly depend on how the...

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More than just emails

Lead nurturing – More than just email blasts

Have you ever signed up for a mailing list thinking it will help you stay up to date on a product or service, only to find the future content to be mostly irrelevant? According to CMO.com, 42 percent of buyers say they get annoyed when their content isn’t personalized. There’s a growing buyer expectations gap...

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Essential Dynamics 365 resources to help you with GDPR compliance

Microsoft is committed to the security and privacy of customer data—ours and yours. The General Data Protection Regulation (GDPR), effective May 25, 2018, is another opportunity for us to demonstrate our commitment to protect and enable the privacy rights of individuals while helping to ensure our Dynamics customers are ready to meet their GDPR requirements...

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A day in the life: The AI enabled field service organization

Field service organizations have historically run under a reactive, break-fix operating model, only able to respond to device failures after customers report a problem. Modern field service organizations need new ways to make sense of available information to enable their people and take early action to address customer needs. Intelligent, predictive systems driven by artificial...

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Relationship sales isn’t just for selling—How marketing can make an impact

Adapting to the ever-evolving behaviors of modern-day B2B buyers is impacting sales teams within B2B companies. It’s also impacting marketing teams that are aligning their sales and marketing strategies are setting themselves up for success. The basis of relationship sales is engaging the right type of touchpoint the buyer expects, at the time it is...

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Equipped to compete: The mindset for modernization

Today’s businesses are at the brink of a new era. Small businesses and enterprises alike are balancing the costs of modernization, yet as the digital market continues to evolve, the very solutions organizations consider adopting are quickly outdated and outclassed by newer developments. It’s reasonable, as new methods and services arrive, to get caught up...

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