Audience Type: Marketer
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Extend and optimize your customer outreach with custom channels
In this fast-paced world, customers expect to be able to interact with brands in ways that extend beyond traditional channels. Brands are constantly competing for the attention of customers who are deluged with messages daily. -
Engage customers using highly personalized content—easily, efficiently, and at scale
Your customers’ email inboxes are like a firehose that never stops. How do you make sure they’ll notice your communications in the flood? With personalized content tailored just for them. Generic, boilerplate emails make customers feel like they’re just another number. Personalized experiences make your customers feel heard and understood. -
Engage your customers faster with AI-powered marketing email content
Marketers are often asked to do more with less—and do it yesterday. Every day, they need to quickly create compelling, unique email content that grabs the customer's attention in a sea of competing messages. Designing marketing email content can be incredibly challenging—and often the toughest part is getting started. -
Personalize your customer lifetime value predictions with customer profile attributes
When you’re crafting marketing and sales strategies, personalizing your marketing campaigns, journeys, and content to your customer segments is an important way to drive engagement and purchases. One method for segmenting your customers is by their potential value. Artificial intelligence (AI) can help predict the potential lifetime value of your customers to create segments of high- and low-value customers. -
Why focus on subscription churn?
In subscription-based services, repeatable income is core to preserving business continuity and growing your revenue base to build the best service possible. Retaining customers is key to your success. On average, Recurly Research has identified 5.6% of customers churn from subscription businesses. You can retain many of these customers when you apply your retention strategies. -
Keep an eye on your email bounce rates in Dynamics 365 Marketing
Everyone who has sent an email message at least a couple of times faced a situation when your email cannot be delivered to the recipient. It is not particularly important if it is just a single email for your friend or family member. But what if the email impacts a critical business function? Microsoft Dynamics 365 Marketing allows you to send email campaigns to a large number of recipients. But if you’ve ever -
Deprecation of Voice of the Customer surveys on Dynamics 365 Marketing on July 1, 2020
This only impacts Dynamics 365 Marketing customers who are using surveys based on the Voice of the Customer solution. As announced previously, Voice of the Customer is will be discontinued on July 1, 2020. Therefore, all surveys based on Voice of the Customer within Dynamics 365 Marketing will also be discontinued. Please note that Dynamics -
Automatic update policy for Dynamics 365 Marketing
Starting in May 2020, Microsoft Dynamics 365 Marketing will enable system-driven, automatic updates for all our customers. We are implementing this policy to bring a consistent, predictable update process to everyone, and to reduce the amount of planning and testing time organizations have to spend to roll out updates to their instances. The policy aligns -
Authenticate Dynamics 365 Marketing domains by April 2020
Want to reduce the chance of customers’ spam filters blocking your email messages? Try authenticating your domain. Domain authentication is so essential, we’re requiring all Dynamics 365 Marketing implementations to authenticate their domains by April 2020. This post gives you some background on the reasons for this requirement and provides instructions for authenticating your domain by the April 2020 deadline. The dangers of spam email messages Every day, people are bombarded with spam email -
The Dynamics 365 Marketing 2019 release wave 2 update is rolling out starting now!
The Dynamics 365 Marketing 2019 release wave 2 update is rolling out starting now! As usual, this release provides many performance improvements, reliability improvements, and bug fixes. It also includes the final versions of all features that were released for early access in August and September, plus a few new ones. We’ll be rolling out -
September 2019 update for Dynamics 365 for Marketing is available now
The September 2019 update of Dynamics 365 for Marketing is available now! As usual, this release provides many performance improvements, reliability improvements, and bug fixes. For instances running the early access version of Marketing, some early access features are also updated. For more information about recently released and planned new features, please see the Dynamics