Jim Nakashima articles

a man smiling for the camera
Jim Nakashima
Partner General Manager, Microsoft Dynamics 365 Customer Insights
Published 
5 min read

Transition to real-time marketing and transform your Customer Experience 

Adapting to evolving customer expectations: staying ahead in the new marketing landscape Customer experience has significantly transformed in recent years, moving away from linear buying journeys and one-size-fits-all approaches. Nowadays, customers expect digitally enabled, hyper-personalized experiences. To stay competitive, organizations must embrace a customer-first approach, bridging departmental gaps to deliver cohesive experiences.