John Reed articles

John Reed

Solutions Leader, Manufacturing and Mobility Industries

John Reed serves as Solutions Leader for the Manufacturing and Mobilities industries. He is responsible for Microsoft's global portfolio of cloud, edge & AI driven solutions and partnerships in: Automotive; Discrete, Process & High-Tech Manufacturing; Aerospace; and Transportation & Logistics. With more than 20 years of experience in the Automotive industry, he's been involved in the evolution of mobility technologies and solutions across manufacturers, distributers, retailers, and mobility services providers.

a group of people standing in a parking lot looking at a generated image of a car

Published January 9, 2024

9 min read

Accelerate automotive transformation with new solutions from Microsoft

In 2024, we are adding four new reference architectures to our industry portfolio. These new resources help our partner ecosystem support their customers in driving the future of mobility across research and development, manufacturing, supply chain and logistics, marketing, sales, and aftersales.

Digital image of vehicles on road with depiction of automatic safe distance keeping.

Published January 5, 2023

5 min read

Microsoft automotive, mobility, and transportation reference architectures: Rapidly deploy solutions to drive your transformation

Microsoft has created reference architectures that enable its partner ecosystem to help customers drive the future of mobility.

Published June 29, 2021

5 min read

How data is transforming the automotive retail experience

Driving is data. By 2030, virtually all new cars will be connected devices, datacenters on wheels. For drivers, those lights and gauges on the dashboard, images on the screen, and cameras mean it’s safer and more efficient than ever to get around the block or across the country.

Published December 16, 2020

2 min read

Bringing agility and alignment into engineering

Think of an automotive manufacturer and you might picture huge factories, large production lines, robotic assembly, and innumerable mechanical parts. But it’s what lies underneath all these things that’s driving the future of automotive and mobility and the companies behind it: software.

Published January 11, 2018

4 min read

Drive Product Innovation with Azure Big Compute

Introducing Azure Big Compute, a suite of solutions hosted on the Microsoft cloud that empowers manufacturers to accelerate product innovation.