Sue Wilkinson, Author at Microsoft Industry Blogs

How smart cities are putting people first in the urban world

July 23, 2019

By Sue WilkinsonBusiness Strategy Lead for Smart Cities

By 2050, 68% of the world’s population will live in cities. Smart cities are leading the way in this transition by putting people first....

Breaking the paralysis of choice

Do you remember the first time you confronted the paradox of choice? For me, it happened early in my career. I was a sales manager at a well-known retailer and noticed that the more varieties of white shirts we put on display, the longer it took customers to make a buying decision. Instead of a...

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Shelley Bransten

Corporate Vice President, WW Retail & Consumer Goods Industry

How consumer goods companies are unlocking the power of data

So how can consumer goods companies unlock their data to deliver more authentic brand experiences, be good for the planet or speed to market?...

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Çağlayan Arkan

General Manager, Manufacturing at Microsoft

thyssenkrupp embraces digital transformation for a better future

Technology is evolving at breakneck speed and many manufacturers are struggling to keep pace. But for companies that fail to innovate quickly, the consequences are dire—they’re putting their survival at risk....

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Posts by Sue Wilkinson, Business Strategy Lead for Smart Cities

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