Three ways innovators change minds and markets 

A disruptive technology’s inherent magic is in the way it maneuvers through the market to emerge mainstream. Initially entering on scene, it first forms in a niche: a lower segment of the market that’s too expensive or sophisticated for the masses….Read more

Microsoft’s Upstream Reference Architecture 

Upstream operators are demanding software solutions that enable them to work smarter and take advantage of new technologies including cloud services, apps, mobility, social computing and platforms that unlock the potential of Big Data. Microsoft is at the forefront of these technology advancements….Read more