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Microsoft Industry Blogs - India

Winning the hearts of customers is what business owners dream about. By changing the formula for connecting with your customers and offering a delightful brand experience, you can reach beyond brand loyalty to cultivate lasting brand affinity – the holy grail of modern business.

In “The Modern Manual to Brand Affinity,” we explore how affordable innovation is transforming business. You’ll see how brands are using affordable, powerful touchscreen Tablet PCs to form deeper, more enduring bonds with customers and employees alike.

To make it easier for you to create your own success story, we feature use cases that explain how companies are motivating their employees and customers to become advocates who lend authenticity and credibility to the story your brand aims to convey.

“The Modern Manual to Brand Affinity” will teach you:

  • How to delight your customers without spending big
  • Affordable and effective ways to streamline the buying process
  • The art of forging deep, dedicated relationships
  • What the future of incentives will look like
  • How to turn customers and employees into brand advocates

If you’re seeking to forge deep, lasting connections with the people who matter most to your business, “The Modern Manual to Brand Affinity” is for you. Loyal customers are great, but in the age of social media, customers with an affinity for your brand are even better.

Get your copy of “The Modern Manual to Brand Affinity” now, and start winning hearts.