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Macy’s sets the standard for empowering employees using Office 365

Macy's empowering employees

This is certainly an exciting time to be in the retail industry with transformative opportunities for retailers to put customers and their brand experience at the center of their businesses.

Leading retailers are embracing today’s digital innovations to do just that, putting customers first with role-based solutions for their retail employees that empower them to provide outstanding service while enabling them to collaborate and share. The work that Macy’s is doing is a great example of this.

Macy’s puts customers first. The retailer recognized a significant opportunity to empower its store leaders who engage both its selling-floor associates and customers. It transformed its stores by giving leaders Microsoft Surface devices to make them mobile and Office 365 to enable unprecedented collaboration and access to information, including the more than 30 applications, reports, and tools they use most often. They now spend more time on the sales floor, where they’re better equipped to support sales associates, assist customers, and make adjustments on the fly. Macy’s also uses Office 365 to connect its multi-unit managers more fluidly with their stores and increase their leadership impact.

This ability to identify opportunities to improve consistency and share best practices easily throughout the company helps Macy’s provide the best possible shopping experience. The retailer’s customer satisfaction scores are on the upswing, and Macy’s believes its partnership with Microsoft to create and leverage best-in-class technology will allow it to make the customer experience more seamless across all channels.

To learn more, you can read the full leadership blog with Sue McMahon, group vice president of Retail Communication at Macy’s.

 LinkedIn: Tracy Issel