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Microsoft Industry Blogs

Empowering retail innovation 

The two-day event featured some notable industry speakers and an exhibit hall where nearly 2000 attendees visited with wide range of suppliers that focus on the Retail vertical. This year Microsoft returned to the event with a renewed focus on how we enable “The Customer Journey”....

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Top reasons to meet with Microsoft at HITEC 2015! 

Today’s advancements in sensors, mobility, devices, connectivity, and data insights have created a powerful combination that can unlock business value, drive innovation, and transform guest experiences....

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Cloud-powered user experiences 

It could not be more critical for retailers to bridge the gap between digital and their bricks-and-mortar stores than it is today, says Xomni CEO Chad Brown. “When you think about what the store does for the online channel, and vice versa, it should be about creating a sense of continuity,” he explains. “Bring those...

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The 3 stages of IOT: The path to personalized shopping 

In the retail industry’s quest for innovative ways to connect with customers, personalized marketing through mobile devices offers an opportunity to reinvent the shopper experience by increasing promotion redemption rates and nurturing a deeper level of customer engagement. And retailers are recognizing the need to get personal....

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The future of retail for small business 

Microsoft participated in the National Retail Federation Big Show in New York, where we showed what the future of retail will look like and highlighted how customers like GameStop and Hardee’s are creating better shopping experiences through the use of technology....

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Improve Customer Interactions and Security with Modern Points of Sale 

New POS devices provide a more personalized and secure shopping experience, allowing retailers to be mobile or stationary at the POS, make tailored offers to customers while they’re checking out, and meet new security requirements....

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Microsoft driving innovation in Retail 

One of the challenges in retail is to create an in-store experience that engages customers in unique ways, entices them to come in to stores, and keep them coming back. Creating those connections creates better experiences and ultimately increases sales....

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