One of the challenges in retail is to create an in-store experience that engages customers in unique ways, entices them to come in to stores, and keep them coming back. Creating those connections creates better experiences and ultimately increases sales. Read more
Retailers need to ask whether or not these latest marketing innovations are addressing what they really need. Read more
Learn how several global retail brands are improving engagement with their customers to help grow sales, increase customer satisfaction and bring more efficiency to their business processes. Read more
At Microsoft, we believe this will be the year when modern shopping experiences come to life. Where retailers create instant, personalized experiences for shoppers on their smartphone, online and in stores. Read more
Over the past 12 months, the internet of things (IoT) has taken center stage for businesses in every industry, and retail is no exception. Retailers are starting with their own things – their existing data, devices and services – and transforming everything from the supply chain through to the customer experience. And by doing so, Read more
A seamless customer experience is crucial in retail. Today, retail stores are full of diverse technologies waiting for consumers to access them. Read more
Speak provides its readers with a quarterly digest of features, commentary and case studies focusing on the role of Microsoft technology in the retail, hospitality and consumer industries. Read more
According to Accor’s Marc Champsaur, the world is changing very quickly – and so is the hospitality industry. To keep up, he says, the hotel group needs to be more agile, and enable its employees to be the same. Mobility is a cornerstone in transforming the business, and one priority is to easily allow employees Read more
Dixons Retail is one of Europe’s largest specialist electrical retailing and services companies. Its brands include Currys and PC World in the UK and Ireland, as well as many others across Europe. Read more
s the mobility and device revolution motivating or debilitating retailers in their quest to win consumer mindshare and walletshare? 2014 EKN analysis (n=131 retailers) reveals that on an average less than a third of retailers use some form of mobility and inter-operable devices that support sales, service and operations today. Read more
