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Microsoft at NAB: Showcasing the future of media and entertainment 

7 min read

So much has happened to the world at large over the past two and a half years and that is reflected heavily in our media and entertainment industry. The response to the pandemic, dramatic changes to global weather, and the rise again of geopolitical conflicts have all driven the acceleration of change in media and entertainment…Read more

3 data-driven strategies that drive digital optimization 

4 min read

As a Digital Strategist working within Media & Entertainment I often hear customers express frustration over having more data than they know what to do with. If you can relate, what a wonderful problem to have given data truly is the new currency of this digital age. I believe the problem is best flipped to…Read more

5 essential business outcomes for media and telco organizations 

4 min read

Over the past 18 months, organizations in media & entertainment and telecommunications turned to digital technologies for the resilience and agility necessary to maintain business continuity and, in many instances, simply survive. With a host of lessons now learned—and with a marketplace that has been forever changed—the urgency for these two industries to continue to…Read more

Driving next gen insights and segmentation through the consumer knowledge graph 

4 min read

Customer centricity has been at the heart of Microsoft’s enterprise mission and perhaps that focus in no more important than right now within the media and entertainment (M&E) industry. The last 18 months has certainly driven several changes in media consumption habits along with the processes and tools companies are using to continue to produce…Read more

Digital experiences drive new revenue and differentiation for Telcos 

7 min read

Like 72 percent of organizations1, Telcos have long had customer experience (CX) top of mind and been investing to drive revenue growth. In 2008, when I started my career as a Telecom consultant, my first project “Data is Key” set to identify the data key to power a new business intelligence (BI) engine. This engine,…Read more

5 ways Media and Telco organizations have transformed 

6 min read

As Microsoft’s fiscal year 2021 comes to an end, I wanted to take the opportunity to thank our customers, our partners, and the media & entertainment and telecommunications communities at large for what has been an amazing journey over the last 12 months.  Your commitment to the ongoing transformation of these two industries—and what we’ve…Read more

The Network: Media, entertainment, and telecommunications transformed 

4 min read

We’re excited to share The Network, Microsoft’s first podcast series for the media, entertainment, and telecommunications (telco) industries. The world has changed a lot in the past year, but much of that change has been driven by trends that began as long as a decade ago. As Microsoft’s global Director of Marketing for both M&E…Read more

Reflecting on a year of transformation for media and telco 

4 min read

As we approach one full year since the restrictions and disruptions in response to the pandemic took their full effect here in the U.S., I find myself reflecting on all that has occurred during that time, and how business—and perhaps life in general—has been forever changed. As I’m sure is the case with all of…Read more

3 can’t-miss sessions at the virtual Infinity Festival 

2 min read

The Infinity Festival has rapidly established itself as a must-attend event for both entertainment and technology industry leaders and influencers. Guided by more than 150 advisors from leading studios, talent agencies, and technology companies, the festival celebrates “story enabled by technology” and brings together technology innovators and Hollywood’s leading storytellers to connect, collaborate, and innovate….Read more

New ways to experience the worlds of sports, music, and entertainment 

3 min read

The global pandemic has highlighted amazing displays of human flexibility, creativity, and technical ingenuity. Unfortunately, many treasured group experiences like going to a sporting event, a concert, or a museum remain beyond reach for safety’s sake. When you stop and think about it, live events and experiences transform human lives, and a large part of…Read more

Remote normal is transforming media and entertainment 

5 min read

How things were The roar of the crowd in the stadium celebrating a goal; Fans screaming ecstatically at a virtuoso performer’s amazing concert; The audience’s smiles of delight as the characters come to life at a Broadway show. We all know the power of experiences like these that are built on the energy of groups…Read more