Companies that operate in more than one channel or region must fulfill orders over networks of ever-increasing complexity. When supply shortages happen—and they will—how do you make the best use of limited stock across your most important channels, customer groups, regions, and promotions? And once you decide that, how do you make sure the allocated stock is protected from any other use?
An accurate view of your inventory is key to many decisions that you make as a company, but it is more and more challenging to get timely, correct data drawn from storage locations, sales channels, and a variety of source data systems.
