Jim Nakashima articles

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Jim Nakashima
Partner General Manager, Microsoft Dynamics 365 Customer Insights
Man and women interacting with a Lenovo Yoga laptop.
Published 
5 min read

Transition to real-time marketing and transform your Customer Experience 

Adapting to evolving customer expectations: staying ahead in the new marketing landscape Customer experience has significantly transformed in recent years, moving away from linear buying journeys and one-size-fits-all approaches. Nowadays, customers expect digitally enabled, hyper-personalized experiences. To stay competitive, organizations must embrace a customer-first approach, bridging departmental gaps to deliver cohesive experiences. By harnessing the
Seller working from home and is on a sales call via Microsoft Teams. Keywords: Dynamics 365; man; hybrid work; business decision maker (BDM); remote work; manager; end user; on the go; Surface tablet; video call
Published 
6 min read

Get unparalleled value with Dynamics 365 Marketing 2022 release wave 1 

I am thrilled to share an overview of the exciting new capabilities coming in the 2022 release wave 1 for Microsoft Dynamics 365 Marketing, and more importantly, the value that these new capabilities will bring you because we’ve tailored it to meet, and exceed, the needs of today’s marketers and their customers. Marketing has always
Female small business employee checking inventory using a Surface Go device.
Published 
2 min read

Make every interaction count with customer journey orchestration 

Since the onset of the digital age, customer behaviors have radically evolved. As new technology emerges, customers’ expectations for brands continually align with digital evolution. However, the pandemic has brought along a significant, unexpected shift in both customer behavior and expectations. With lives upended and livelihoods being affected around the world, consumers have been forced