Fresh fruit firm integrates supply chains and drives profit

Microsoft Dynamics NAV, a business solution from Microsoft – helps companies like Poupart Ltd. increase productivity. Poupart Ltd. is one of the first organizations to use Microsoft Dynamics NAV. The solution has helped them increase productivity by an impressive 300 percent. 

Poupart Ltd. is a group of companies in the UK that sells fresh fruit to supermarkets, wholesalers and catering services. Poupart Ltd. does not, however, grow fruit, nor do they transport it. Their business revolves around logistics, and therefore, the efficient use of information is critical. 

“We don’t own any warehouses. We don’t own trucks. We don’t own trees. Our business is information, and Microsoft Dynamics NAV gives us that information,” says Robin Dawson, Group Finance Director for Poupart.