In today's turbulent economic times, companies are facing critical business challenges such as customer acquisition, increasing customer loyalty, and maximizing lifetime value. Often, to save time, they follow a one-size-fits-all approach—resulting in impersonal marketing strategies with low customer engagement.
Sellers are fundamental to any organization’s success—and despite economic headwinds, business leaders are concerned about keeping the talent they have happy and productive at their jobs. Today, we’re excited to share that Microsoft has been recognized again as a Leader within the 2023 Gartner Magic Quadrant for Sales Force Automation Platforms* for the thirteenth consecutive year. In this year’s report, Microsoft is positioned highest in Completeness of Vision.
As we gear up for the holiday season, businesses that are agile and responsive will be poised to capture market demand and deliver an exceptional end-to-end customer experience. Adopting modern technology solutions can introduce agility to key processes overnight, and leaders should look across their supply chain functions to identify levers for maximum impact.
This post is authored by Gerry Murray, Marketing and Sales Technology Research Director, IDC; and coauthored by Carlena Neely, Product Marketing Manager, Business Applications, Microsoft. Delving into the realm of customer-centric strategies, IDC analyst Gerry Murray casts a visionary light on the transformative influence of generative AI (Gen AI) on sales and service. Murray’s perspective
At Microsoft Inspire 2023, we announced that we are bringing together Microsoft Dynamics 365 Marketing and Microsoft Dynamics 365 Customer Insights into one offer, enabling organizations to unify and enrich their customer data to deliver personalized, connected, end-to-end customer journeys across sales, marketing, and service. Today, we’re excited to share that the new Dynamics 365 Customer Insights is now generally available for purchase.
By integrating the physical and digital worlds, mixed reality brings a modern approach to role-based training, support and service, as well as knowledge transfer. Microsoft Dynamics 365 Guides cultivates collaborative environments where people put knowledge into action.
The era of AI is here, and it’s transforming how companies service customers in the field.
Delivering exceptional service is key for building customer preference and loyalty. But timely resolution can get challenging when fragmented tools make it hard to find the right information and service delivery gets delayed with lengthy data-entry processes. Today, we’re introducing Copilot in Microsoft Dynamics 365 Field Service, bringing the power of next-generation AI to service professionals on the frontline to speed time to resolution.
Only months after announcing copilot capabilities in Microsoft Dynamics 365 and Power Platform, employees at more than 63,000 organizations—including brands like 3M, Prada Group, Campari, and Kraft Heinz—have had the opportunity to experience some of the AI-assisted features firsthand—and the reviews are pouring in. A common theme in the feedback we’ve received is a boost in efficiency and productivity, with employees able to reduce the time and effort spent completing common tasks.
How does connected field service improve your key performance indicators (KPIs), you ask? Let’s discuss seven KPIs that will improve with a connected field service.
According to Gartner®, the top consumer goods technology trends in 2023 focus on customers, technology, and sustainability. Learn more.
Microsoft recently introduced Dynamics 365 Copilot, the world's first AI copilot integrated into customer relationship management (CRM) and enterprise resource planning (ERP) applications in the cloud, that is designed to augment workflows, uncover insights, identify the next best actions, and reduce time spent on administrative tasks.
